The Mind of the Modern Customer
Tuesday Mar 14, 12:00 PM – 1:00 PM EDT — RECORDING
Loyalty is hard to come by these days. The competition grows while wallets shrink. Most brands can hardly understand their own customers' behavior, let alone the market. But in this age of isolation one thing is clear...people are hungry for meaningful connection. The best brands are giving it to them and earning loyalty the right way.In this session, Nate will break down the true experience design elements that set these companies apart. This is no fluff session recycling service strategies from the 90's. We will cover exciting and emerging trends in the experience space that are getting results and growing customer relationships. These include:
- Enhancing your Voice of Customer capabilities to infuse meaningful purpose into the everyday
- Leveraging the "Brand Core" as the crucial foundation for both employee and customer experience
- Awakening your army of "Friction Fighters" to make positive outcomes not only achievable, but enjoyable
- Extending the super power of community to find YOUR tribe of customers and forge lasting relationships
Presenter:
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Nate Brown, Co-Founder of CX Accelerator
Nate Brown is the Co-founder of CX Accelerator, a virtual community for experience professionals. While Customer Service is his primary expertise, Nate is able to leverage experience in professional services, marketing, and sales to connect dots and solve the big problems. From authoring and leading a Customer Experience program, to journey mapping, to building and managing a complex contact center, Nate is always learning new things and sharing with the community.
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