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MultiChannel Connected Customer March2018

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Sheri Greenhaus

Sheri Greenhaus, Managing Partner, CRMXchange, Moderator  

For over 25 years, Sheri Greenhaus has been in nearly every aspect of call center, CRM, and contact center management, both as a contact center executive, consultant, and since 1995, Managing Partner of CRMXchange. Ms. Greenhaus started her contact center career at Dun & Bradstreet; the first automated outbound call centers in the country. As Director of Hart Hanks Telemarketing, she oversaw the Hart Hanks call center operation. Her responsibilities included the company's critical sales and customer retention programs, hiring and training of agents, and the development of compensation programs. At CRC Information Systems, where she was Vice President of Marketing, Ms. Greenhaus was responsible for sales and marketing strategies.

In 1995 Sheri Greenhaus and Larry Matte launched the Tele-M@rket, (later renamed CRMXchange) a Web site devoted to contact center information. In 2006 she launched the first Virtual Symposium for contact center professionals, www.ecrmevents.com.

Sheri holds a BS degree from University of Connecticut and a Certificate Degree in Direct Marketing from New York University. She studied at the American Academy of Dramatic Arts in New York.